
5 ways to maintain creative energy through the new year
I have a reoccurring conversation with my Grandma. It’s not word-for-word every time, but generally goes along this line: Grandma: “How is everything going at
We help clients nurture vibrant communities using meaningful graphic design & website design
A selection of business strategy articles by Adelaide graphic design studio Flux Visual Communication.
I have a reoccurring conversation with my Grandma. It’s not word-for-word every time, but generally goes along this line: Grandma: “How is everything going at
If you are responsible for the marketing of any organisation, business, project or event, it’s no longer enough to hope that offline marketing practices will
Branding businesses with Flux design studio. Think you can’t or shouldn’t ever change your established company logo? Try telling that to retail giant Woolworths, who
There is a common misconception that a company or brand needs to keep its identity the same forever—that changing the logo would have negative consequences.
Over the last year, Adelaide creative agency Flux has undergone significant changes: inspiring new business premises, new team members and new clients. We realised after
Getting the best from professional service suppliers We typically seek professional help when the problem we have requires a solution that goes beyond our own
Brand equity is defined as the difference between the actual value of a product (or service) that has a brand and the potential value of
Dare to be different One of my favourite phrases is “zig while everyone else is zagging”. Google is a classic example of this and their
Make it relevant, or don’t bother Over the course of one weekend long ago, I observed two very different forms of visual communication: one was relatively
Advertising is used to find new customers, increase sales, increase profit margins, increase brand equity or simply to let an audience know your brand exists.
So you’ve got a great idea for a new product of service, you know it needs a name, a logo and perhaps a website or
South Australian businesses who invest in their brand and online presence in a tough economic market will prosper most as things improve, according to award-winning
We believe small communities are hugely important, so we love developing powerful marketing communications tools—logos (identity), websites, brochures, packaging and sign designs—for schools, councils, government departments, festivals and events.
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